Renting a trailer is just smart!
TRAILER2GO
Renting a trailer is quick and easy—as long as getting there is just as simple. For trailer2go’s new rental portal, we focused on the needs of everyone involved: from prospective customers to renters to rental companies. The result is a design concept that provides clear guidance and concisely explains the various processes. This makes it easy to quickly find the right trailer model for the desired application.
Project Services
UX: Identify and organize needs; define the user journey
We started with a joint brainstorming session to align future requirements and content; the main objective was to produce more SEO-relevant content to improve our search rankings.
As the foundation of our concept, we defined a new sitemap as the structural basis for the designs. Wireframes brought the key use cases to life and mapped out the user journey, from selecting a trailer to making a booking.
And so, step by step, those initial ideas evolved into a cohesive user experience.
A portal that appeals to every target audience.
In UX design, we look at the portal from the perspective of its various user groups:
Who uses it, in what situations and for what purpose?
From this, we identify the key tasks and requirements and design clear processes tailored to each role. A consistent, intuitive design ensures that all user groups can find their way around quickly.
The trailer2go website offers features to suit everyone:
Hire customers can manage their booked trailers there and arrange collection and return online 24/7 using digital locks.
Rental companies organise their fleet, customer database, bookings and invoices, and manage upcoming rentals at a glance.
Interested parties can find useful information about trailers and stations in their area.
Potential partners can discover the benefits and, once registered, book the appropriate software package.
In this way, trailer2go is building a constantly growing network of hire trailers.
To ensure that trailer2go looks great on any screen, we have carefully considered and clearly defined its responsive behaviour across different formats. As a result, the design, content and user guidance work together seamlessly, making the hire portal a place where finding the right trailer is as straightforward as possible.
A design framework for consistent experiences
For the website, we have developed a modular design framework that ranges from the colour palette and icon library to the interactive behaviour of the control elements. This creates a consistent look and feel across all pages, which can be flexibly expanded and offers users clear navigation.
